- for immediate release -
Kindle Beauty Soy Wax Candles
Make Scents of the Sensuality Business
BEVERLY HILLS, California: Featuring the purest available soy wax, infused with sophisticated contemporary fragrances and housed in a sleek heavy-bottom glass container, Kindle Soy Wax Candles deliver their warm scented glow in fine style.
First introduced in 2005, the candles have earned a devoted following in Southern California that has now grown to include Japan, Great Britain and Scandinavia as well.
When Ryan Teets, Kindle Beauty CEC (Chief Executive Chandler) first launched the company,
it was strictly a one-man pour-it-yourself operation working out of a small kitchen. Though the company has a larger manufacturing facility today, it still hand pours each candle with care.
“When we first started," he recalls, "I was very fortunate to have found a mentor in the remarkable celebrity skin care expert Ole Henriksen who has successfully launched his own product line. Ole saw our candles as a perfect match for his prestigious West Hollywood spa.
It was our first retail outlet, soon followed by a salon in Beverly Hills with three locations and it has just grown from there.”
Initially we began with around twenty-five fragrances but found there were clear favorites. By editing down the collection (and occasionally rolling out limited edition fragrances for holidays), we found that our sales became even stronger.”
The magic number was eight; four citrus-based Signature Scents (Pomegranate, Fig Pear, Berry Currant, Vanilla Citrus) and four soothing Spa Fragrances (Green Tea, Amber Lavender, Vanilla Lavender, Black Tea). Since the scents are designed to combine and coordinate with each other, many Kindle Beauty customers also create their own unique room blends by burning two different fragrances simultaneously.
Health related personal care businesses such as spas, salons and even chiropractic offices are choosing Kindle Soy Wax Candles for their treatment rooms. Most candles on the market today are petroleum-based paraffin including many that claim to be soy but are in fact impure blends. In contrast, the purity of Kindle’s soy wax combined with lead-free cotton wicks burns clean and does not aggravate allergies or breathing problems. This is especially appreciated in those venues that burn candles continuously throughout the day.
As an added benefit, Kindle’s soy wax burns cooler, so it lasts up to 50% longer than a traditional candle. In fact, Kindle Soy Wax Candles impart pleasure even when they’re not lit.
“With today’s fast-pace and high profile intensity – particularly here in Beverly Hills – sometimes what we need most is a small reminder to slow down,” Ryan says. “The scent from an unlit Kindle Soy Wax Candle serves as a gentle reminder to take a moment to care for yourself. I’ve seen this over and over again, one of the first things people do when they see our candles is to take a deep breath and savor the fragrance. Instantly they relax, even if it is just for a moment.”
For more information contact Kindle Beauty, LLC at mail@KindleBeauty.com or 877-543-3531. |